About MulinBlog

Mr.  Mu Lin is a digital journalism professional and educator in New Jersey, United States. MulinBlog is a place for Mr. Lin to share his research and thoughts about digital/multimedia journalism with students, instructors and media professionals.

This blog was started in 2012 and has been seeing steady growth in traffic. Topics Mr. Lin regularly writes about include:

With a focused content strategy and a routine SEO strategy, this blog has seen steady growth in traffic – see the chart below for monthly stats of page views and visitors in the past 12 months (data source: wordpress.com). Stats do not include traffic to MulinBlog Online J-School, which is a free online training program associated with this blog.

This blog (mulinblog.com) and Mr. Lin’s Twitter handle (Digital Journalism) consistently rank on Page 1 or 2 of Google search results for digital journalism, and many blog posts have Page 1 or 2 ranking for targeted keywords; for instance, a primer Mr. Lin wrote for journalism students tops 122 million Google search results for digital first strategy.

mulinblog stats

In June 2013, Mr. Lin started MulinBlog Online J-School, a free, open, online program for people seeking web-based training in digital content production. Courses this online j-school offers include Writing for the Web, Audio Slideshow Storytelling, Data Visualization, Google Mapping for Communicators, Web Metrics and Google Analytics, social media marketing, etc.

The growing influence of this program can be seen in Google search results for keywords such as online journalism courses, online journalism training, free journalism courses, which, among others, usually show this blog (www.mulinblog.com) on Page 1 or 2 of millions of results, along with some prestigious institutions that have similar offerings.

Mu Lin, Ph.D.
Email: mlin@mulinblog.com
Facebook page: https://www.facebook.com/mulinblogjschool
Twitter: @mututemple (Digital Journalism)

Creative Commons License
Copyright notice: Blog posts by Mu Lin are licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

17 Responses to About MulinBlog

  1. Pingback: How much multimedia and digital journalism content is there on University student news websites? | Liz Hannaford

  2. Professor, I read your comments in an article related to the “IKEA” approach to education.
    Certainly since the 1990’s the world has been changing, it seems, at an ever faster pace.
    However, let me get to my concern. Journalism. Am I old fashion, or does the future still hold hope for the “Who, What, Why, Where, When,” approach with its inverted pyramid style? What, if anything, are Journalism schools doing to reclaim the “thinking person’s approach” to keeping informed. Again, thank you for your comments. Your Summer Journalism class sounds challenging and exciting!

    • mulinblog says:

      Thanks for the comment. If you read my other blog posts, you will see that I always say that the good, “old” journalism is still basis for solid digital journalism. For instance, anyone can take some photos and create a slideshow using free software program, but it takes journalistic training to tell a story using a slideshow: how to frame a photo, what photos to take, how to ask questions, how to edit the photo sequences, etc.

  3. Cole says:

    Hello – I’m having trouble getting my videos in google maps to work. I have embedded the YouTube embed codes correctly and was able to watch the videos after I first embedded them, but now I just get a blank white space on my videos, which is what happened when I tried to watch the videos you embedded for the New Jersey Medical Outreach map. Did you find a fix for this issue? I can’t seem to get anyone at Google to respond to inquiries. Thanks for your help

  4. chino67 says:

    Your site is fantastic! I am a part-time lecturer teaching digital media – your site is exactly what I need! do you have any objections to directing my students to you and using some of the information you have provided?

  5. Sawiya Ali says:


    I am a journalism student who is currently writing a research project about digital journalism and how reporters are now using apps on their smartphones to share news. I was reading through your blogs and it relates to what I am researching about. Is there any way I could contact you, probably email? I would love to get your view on journalism in the digital age. Can you please email me if you are up for it. I would really appreciate it.


  6. Cole says:

    Thank you!

  7. architect anand scindia says:


    I am working in architectural and lighting journalism. i am doing research project on housing development.Can you please guide me. I would really appreciate it.
    architect anand scindia

  8. Je viens de découvrir ce blog très intéressant en matière de promotion de la presse digitale; Je vous remercie pour vos efforts Mr. Lin!

    Mais c’est vraiment dommage que le site ne soit pas disponible en arabe ou en français.

Leave a Reply