Category Archives: Writing for the web

guidelines to optimize texts for on-screen reading

Blogging should be required of all journalism students to develop in-depth beat knowledge

Blogging is the best way for journalism students to develop in-depth knowledge in a particular area. Blogging should be structured as a required component of journalism curriculum. Students can try this content strategy for their blogs – anchor project and … Continue reading

Posted in Digital journalism education, Writing for the web | 3 Comments

Metadata texts for Google, social media and content curation: An overlooked part of writing for the web

An often overlooked part of web writing is the “invisible texts” of an article – metadata for search engines, social media sharing, and content curation. Articles with well-written metadata stand a better chance of being read and shared online. Metadata … Continue reading

Posted in Writing for the web | 1 Comment

A sample assignment for teaching web writing in digital journalism classes

If you are a digital journalism instructor, consider this “writing for the web” assignment in your class – ask students to rewrite a lengthy blog post. Many blog posts are long and written in a print style; they are hard … Continue reading

Posted in Writing for the web | 2 Comments

One fruitful year of blogging: How I increase monthly traffic from single-digit to thousands

If I were to summarize what I did to grow this blog for the past year, it is (a) find a niche topic and target audience, (b) keep writing relevant, quality contents, and (c) let contents be found through Google … Continue reading

Posted in Writing for the web | 16 Comments

“Inverted pyramid” is still a functional guideline for web writing

I said in other posts that the time-tested “old” journalism is still basis for good digital journalism, and here’s one more reason for that argument: the conventional “inverted pyramid” news writing style works especially well to facilitate reading of long-form … Continue reading

Posted in Writing for the web | 4 Comments

A Twitter writing guide for journalists: Adapting conventional news writing for the digital age

Guidelines for print news writing and web writing have been well established; however, guidelines for journalistic Twitter writing have not been fully explored. I developed some writing guidelines for a live-tweeting assignment in a digital journalism class, and these guidelines … Continue reading

Posted in Mobile news reporting, Writing for the web | 15 Comments

5 tips and a special workflow for effective web writing: Anatomy of a functional blog post

Writing for the web requires some techniques and a special workflow that are not common in traditional print writing. Here are some tips that can optimize print materials for on-screen reading. These are the guidelines that I teach in media … Continue reading

Posted in Writing for the web | 4 Comments

Writing for the web is different: Headline needs to work out of context

A headline needs to be self-explanatory so that readers can “get the point” without reading the article or synopsis. This guideline is especially important if the article will be posted or shared on the web.

Posted in Writing for the web | 1 Comment

How to effectively use Storify as a news reporting tool: An experiment in my digital journalism class

Stonehill is slowly digging itself out after Blizzard Nemo dumped more than two feet of snow on the college. Continue reading

Posted in Mobile news reporting, Writing for the web | 11 Comments

How to embed a “live” web page in WordPress blog posts

There are times you need to show a “live” web page in your post, not just a screenshot of that web page. With an embedded web page, readers can use the mouse to scroll up/down or left/right to explore the … Continue reading

Posted in Writing for the web | 89 Comments