Category Archives: Writing for the web

guidelines to optimize texts for on-screen reading

Writing for the web is different: Constraints of Content Management System (CMS)

A web writer must convey the main point in the first 25 or 30 words of his article – usually the length of one sentence. Reason being that many Content Management Systems (CMS) show a synopsis of the article, which is … Continue reading

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Writing for the web is different: Print-style article needs re-focusing, rewriting and/or re-formatting

Web writing requires a straight “inverted pyramid” style – the first paragraph needs to provide the key information for the readers to quickly get the gist of the article, and to decide whether he or she wants to read on.

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Writing for the web is different: Why and how

Anyone who regularly writes on the web should learn some basic web writing techniques – this is a belief that gets stronger and stronger with my daily reading of blog posts and online articles.

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Writing for the web is different

A book I read when preparing for a writing class, The Web Content Style Guide, was published in 2001. Ten years may have made many web-bound materials obsolete; however, materials in this book still turn out to be relevant and … Continue reading

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Tips on writing online photo captions

Guidelines on writing captions for photos that go with an online article: Describe the action taking place in the photo. Identify every person (or major persons) in the photo. Put the picture into context by providing background or additional information. … Continue reading

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An example of good online news writing

A recent article carried by  Evansville Courier & Press on a new assisted-living home caught my eyes as a good example of online writing: 1. Be succinct. Remove non-essential adjectives and adverbs; keep the subject-verb-object sentence structure. Use short paragraphs, one idea per … Continue reading

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How blogs contribute to journalistic discourse

This is an excerpt from a book that I found informative regarding the role of blog in online journalism practice: 1. commentary: opinion and analysis of news events or news coverage 2. filtering and editing: guiding and directing users to … Continue reading

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